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Development Center - Startrampe

Workshop Startrampe
Photo: Tilo Bergemann

In General

The three-day workshop is an important part of the internal start-up qualification for our founders. Together with experienced coaches, various business, tax and legal requirements are clarified while strengthening one's own startup and entrepreneurial personality.


# Day 1 - Getting to know each other and structuring your business idea

  • Success factors & advantages and disadvantages of a startup
  • Founders: personalities, competences and team roles
  • Business idea: structuring and visualization possibilities

# Day 2 - Market and competitor analysis

  • Unique selling proposition, value proposition
  • Internal and external company analysis (strengths, weaknesses, opportunities, threats)

# Day 3 - Legal forms, finances and business performance indicators

  • Components of the financial plan, turnover forecast
  • Tax aspects
  • Pitch deck: structure, preparation, implementation, feedback

* Depending on the coach, the content may vary in order to enable optimal counselling.

Prerequisite for Participation

The workshop is aimed at teams and individuals with a concrete business idea. Hence, an initial consultation is necessary for participation in the workshop. Would you like to participate in our start-up qualification programme? Then contact us via email and we will have a joint look at how we can support you.


On the days of the event, free childcare is available through the Family Service at the University of Potsdam. Baby and child-friendly facilities are available at our locations. If you would like to take advantage of childcare, please indicate this when registering.