Startup Academy „Storytelling for Scientists“ - Online Training

Storytelling is a powerful tool. Scientific facts can be presented in a variety of story models to create memorable pieces of information for your audience. Kick off with a new narration and discover instruments that enable you to present your research or startup in better way.

Learn to set communication goals, define target groups and design messages that will stick in other people’s minds. Best practice examples and bits of communication theory will help you obtain an overview of storytelling in science and business communication.

This workshop will help you to use storytelling as a meaningful tool in digital and printed media as well as face-to-face events.

It takes into focus the specialist teams of all disciplines between laboratory and analytics, production and law. No previous knowledge is required or assumed for this training, which is both useful to beginners and people with some initial experience.

The Startup Academy is a program for Scientific Startups from the Potsdam Science Park and Future Entrepreneurs.

Format: Online

Different modules, interactive exercises, sufficient breaks and a mix of modalities (zoom, breakout rooms, phone) will be mixed throughout the day.

What you need to provide

Please make sure that you have a working camera on your computer - we want to see everyone! Your background doesn't need to be perfect.

• Laptop, Phone, notepad and pen, sticky notes
• Your favorite beverage and drinks for your well-being and comfort

We will be online at 9 am to make sure that we can start at 9:15 am.

Certificate

You will receive a certificate of participation.