Trade fair service

National and international trade fair appearances are the ideal platform for the marketing of research results. We regularly present the University of Potsdam at trade fairs such as CeBIT, Hannover Messe or ANALYTICA. You can explore the market acceptance and sales opportunities of your research results at joint stands or your own stand in the Berlin-Brandenburg capital region. We will support you with stand fittings, press and public relations work as well as trade fair transport. Take the opportunity to experience market trends up close and establish new business relationships.

This service is part of the project "Business-related knowledge and technology transfer".

Important goals of the fair participation

•     Marketing of research results
•     Patents and licenses
•     Presentation of the cooperation and performance profile of the university
•     Acquisition of third-party funding projects between universities and industry
•     Presentation of collaborative research projects
•     Testing the market acceptance and sales opportunities of new products and processes
•     Discovering new product, technology and market trends
•     Establishing new business relationships with partners from industry, public institutions and agencies

Our trade fair service offers

•     Information on financial support for trade fair participation
•     Information on trade fair profiles for optimum product placement
•     Registration with the trade fair organiser
•     Application for funding for trade fair participation
•     Organisational and technical support both during the preparation phase and at the trade fair (stand equipment and design, display boards, press and public relations work, trade fair transport)
•     Advice on effective preparation and post-processing of trade fair participation and trade fair presentation skills (trade fair training)
•     Complete handling of administrative procedures